Louis Vuitton-India

Here are some of the Images used in the advertisement of Louis Vuitton in india.. the style is representative of the indian culture and gives a sense of adventure running through out the images. Although this is not directly relavant to the British culture needing to be portrayed in the Ted baker brief, it demonstrates the importance of an awareness of the indian culture.  

Whereas Louis Vuitton changed the brand image slightly to cater for the indian market, Chanel used there existing identity, maintaining the french couture look. This suggest the british identity used within Ted Baker will still work, although i believe some awareness of the culture will need to be considered.